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Doctors & Staff

Meet the experienced and friendly doctors and staff who make Crosswater Vision a proud provider of vision care products and services in Ponte Vedra.

Dr. Colleen King

Dr. Colleen King grew up in New Jersey. She graduated with a degree in biology and a minor in psychology from Marist College in New York where she was a member of the basketball team. She received her Doctorate of Optometry from New England College of Optometry. Dr. King then completed a residency at the Braverman Eye Center in Miami with an emphasis in ocular disease. She first moved to Jacksonville where she was an associate optometrist for a large surgical eye practice. She co-founded Jax Vision Care in 2010 along with Dr. Jeff Brown. In 2024. they decided to open a location closer to where they lived. Hence, Crosswater Vision was founded in 2024.

Dr. King has gone on several mission trips to provide eye care to the underprivileged in Mexico. She has two young children and enjoys the outdoors and cheering on both the Jaguars and Seminoles. Let Dr. Colleen King provide you and your family with the eyecare you deserve.


Dr. Jeffrey Brown

Dr. Brown was born and raised a proud Cornhusker in Nebraska. After graduating from the University of Nebraska, Dr. Jeff Brown went to the Southern College of Optometry in Tennessee where he received his Doctorate of Optometry. He then completed a family eye care residency at the VAMC in Memphis, TN. Dr. Brown initially moved to Jacksonville to be closer to the beach and experience the Florida lifestyle. After several years working at a large surgical eye center, Dr. Brown along with Dr. King agreed to pursue the dream of opening a private optometry practice. While growing Jax Vision Care, he met and married his lovely wife, Dr. Amanda Brown. Along with their three children, they moved to Nocatee in 2018. As the private practice grew, it was decided to start a new location closer to home. Therefore in 2024, Crosswater Vision was opened.

Dr. Brown is a member of the Northeast Florida Optometric Association and is a past president. He is active in helping the community with Vision Is Priceless. This is a local non-profit that helps to provide eyecare in the greater Jacksonville community for the underserved. He has been on mission trips to the Philippines and Vietnam. Dr. Brown and his wife have three young children. They moved to Nocatee in 2018 and have enjoyed all that it has to offer. You may have seen Dr. Brown at Davis Park and Cornerstone Park coaching and cheering on his kids. Dr. Jeff Brown provides comprehensive eye exams for all ages.


Dr. Amanda Brown

Dr. Amanda Brown was raised in Central Florida. She graduated from the University of Central Florida. After receiving her bachelor’s degree in Mathematics, Dr. Brown went to the NOVA Southeastern University to complete her Doctor of Optometry. Dr. Amanda has served as Past President of the Northeast Optometric Society. She and her husband, Dr. Jeff Brown, moved to Nocatee in 2018.

She has really enjoyed watching her three kids grow up in this great community. Besides cheering on her children as they play sports, Dr. Amanda also enjoys playing tennis and the beach. Dr. Amanda looks forward to taking care of all your family’s eyecare needs.